The Pre-SS22 collection epitomises Wood Wood’s approach to design, with the label blurring the lines between refined and laidback.
Wood Wood takes a quintessentially Scandinavian approach to design: refined, premium and places a strong emphasis on the fine details. Multiple sources serve as a reference point for garments, with art, subcultures and music all mainstays in each of the label’s collections.
For the Pre-SS22 collection, the Copenhagen-based label celebrates the work of Jack Marshall, covering tees, shirts and bags with the creative’s colourful and abstract artwork.
The rest of the collection consists of the label’s usual wardrobe staples — refined, yet relaxed, tees detailed with stripes and subtle branding, as well as hoodies and crews inspired by old-school collegiate sportswear. Classic workwear is given the nod, too, and elevated using pared-back detailing and premium materials.