Introducing: Awake NY

Angelo Baque’s Awake NY takes a bold approach to classic styling this season, utilising an array of playful patterns and graphics.

Awake NY AW21
A label’s aesthetic can often be heavily influenced by the city it was founded in. In the case of Awake NY, that’s definitely true — the Big Apple is referenced in its name, for starters, but it extends way beyond that: the city’s culture, style and sensibility are perfectly captured by the clothing Angelo Baque creates.
Awake NY AW21
Awake NY AW21
Awake NY AW21
Awake NY AW21
And for AW21, that relaxed, yet sartorial, approach to streetwear continues, with a load of bold patterns and graphics thrown in for good measure.
Awake NY AW21
Awake NY AW21
Awake NY AW21
Awake NY AW21
Classic pieces like cardigans, knitwear and polo shirts are elevated using relaxed shapes and bold patterns, reflecting the playful aesthetic that’s at the core of the label.
Awake NY AW21
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