Patta

Patta has been a pillar of European street culture since founders Edson Sabajo and Guillaume “Gee” Schmidt launched the Amsterdam label in 2004. The two met in the ’90s through their shared love of music — Hip‑Hop especially — and that energy shaped everything that followed. What began as a small hub for rare sneakers, the Patta store quickly became the beating heart of the city’s creative scene. Not just a shop; it was a hangout where rappers, DJs, and artists lounged on the couch, trading stories while Hip‑Hop blasted through the speakers.

That community spirit evolved into a full‑scale streetwear force, with the Patta clothing brand defining the look and attitude of Amsterdam’s underground — and collaborations soon putting their name firmly on the map.

Known for bold graphics, cultural storytelling, and everyday graphic essentials with edge, Patta clothing delivers staples that resonate across generations. Explore core pieces like a classic Patta t‑shirt, with the Patta men’s collection expanding into outerwear, sweatshirts, and accessories.