Celebrating the reissue of the classic '70s adidas London, the sportswear titans teamed up with END. and Soho Warriors for a thrilling tournament of 5-a-side football at the Warren Street Pitch in the heart of London.
Kicking off at 3:30pm on Friday 5th July, the END. x Soho Warriors x adidas City Series 5-a-side football tournament saw eight teams from across London descend on the Warren Street pitch in Fitzrovia to celebrate the reissue of the adidas London in its OG red and black colourway. An icon of classic terrace style, what better way to champion its return to the footwear arena than with a competition hosted by the Soho Warriors, a local football club built around London's creative community to promote positive football culture on and off the pitch.
Clad in multi-branded kits, the teams battled it out on the pitch through the heat stages. Brimming with football thrills, this action packed afternoon saw Athletic F.C. ultimately come out on top after deftly dribbling their way through five matches, before facing The Warriors in the 20 minute long final. Winning six goals to three for a photo finish, the team cinched a convincing victory over the host team. Athletic F.C.'s captain, Dean George, continued the side's winning streak, coming away with the player of the tournament glass boot.
An exceptional competition of sporting prowess, the evening was complete with post-match pizza courtesy of South London pop-up pizzeria Crust Issues. A true celebration of the beautiful game, END., adidas and Soho Warriors ensured that this was a tournament to remember.