Editorial

ADER error Exhibit a Post-Modern Attitude for AW19

25 October 2019

Encapsulating the internet era, ADER error showcase their playful approach and forward-thinking outlook.

Building on their distinctive retro-futurist aesthetic, Korean brand and design collective ADER error deliver their latest selection of cutting edge garments. Offering a fresh take on the familiar, the brand's vision paradoxically looks to the near-future while tapping the sensibility of the recent-past. Melding oversized silhouettes, boxy fits and a graphic style that taps corporate America, ADER error is inspired by analog technology in the heart of the digital age.

Since their debut in 2014, ADER error have amassed a cult following for their tongue-in-cheek approach to design. A playful manifestation of the all-encompassing power of internet culture, the Seoul-based label offers a post-modern attitude rooted in defining the present day with a myriad of influences.

Delivering casual sportswear looks this season, ADER error's signature design DNA is threaded throughout this selection. Oversized down coats, boxy fleece jackets and t-shirts replete with Hollywood references encapsulate the brand's instantly recognisable attitude. Trimmed with technical detailing but rendered in retro colour combinations, ADER error's boldness lies in marrying alternate eras in a manner that offers a convincing vision of an imagined future.

The ADER error AW19 collection is available online at END. now.

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