Jamieson’s of Shetland

Jamieson’s of Shetland has been spinning stories in wool since 1893. Still family‑run five generations on, the brand is rooted in the remote Shetland Islands, where hardy sheep and harsher weather shaped a knitting tradition all their own — and a dedication to preserving this unique fibre. Jamieson’s of Shetland's own mill handles every stage of production under one roof, creating 100% pure Shetland yarn with true character.

Jamieson’s keeps that lineage alive with wool spun, dyed, and knitted in‑house, giving each Jamieson’s of Shetland cardigan, jumper or knitted vests its signature softness and speckled colour. Think classic Fair Isle patterns across Jamiesons of Shetland jumpers and heritage craft that feels surprisingly at ease in a modern wardrobe. It’s authenticity without the fuss — proof that sometimes the old ways are still the best. Explore Jamieson’s of Shetland knitwear today.