ICECREAM
Founded in 2003 by Pharrell Williams and NIGO, the multihyphenate behind A Bathing Ape and younger sibling AAPE by A Bathing Ape, ICECREAM is a counterpart to Billionaire Boys Club — louder, brighter, and proudly unserious. Its world is built on bold graphic prints, cartoonish motifs and the signature Running Dog, a recurring character for the ICECREAM brand, sprinting across t-shirts, jeans, hoodies and jackets.
Japanese skate culture shapes the foundations, but varsity silhouettes and football‑jersey cuts steer the mood. Colour is everywhere — unapologetic, energetic, and impossible to miss. ICECREAM clothing doesn’t chase trends; it just shows up, fully dressed, already having fun. Explore ICECREAM clothing for men here.
Discover discounts in the ICECREAM Sale.
Department
Colour
Clothing size
Price
111 products available
NZ$
NZ$
ICECREAM Running Dog Football ShirtBlue
NZ$213
ICECREAM Camo Running Dog Woodland T-ShirtWhiteNZ$101
ICECREAM Multi Logo Check Ls ShirtBrownNZ$349
ICECREAM Camo Running Dog Woodland T-ShirtBlackNZ$101
ICECREAM Waitress Varsity JacketGreyNZ$722
ICECREAM Running Dog Woodland Camo Trucker CapCamoNZ$111
ICECREAM Running Dog Panelled Football Track TopWhiteNZ$366
ICECREAM V-Neck Sports JerseyWhiteNZ$196
ICECREAM Running Dog Woodland Camo Cargo ShortsMultiNZ$332
ICECREAM Running Dog Denim ShortsHeavy Wash BlueNZ$281
ICECREAM Running Dog Triple Scoop Denim PantVintage WashNZ$332
ICECREAM Moto Ls Mesh ShirtWhiteNZ$196
ICECREAM Waffle Cone T-ShirtWhiteNZ$101
ICECREAM Chocolate Bar T-ShirtBlackNZ$101
ICECREAM Glitter Running Dog T-ShirtWhiteNZ$101
ICECREAM Running Dog Patch Football Track PantsNavyNZ$281
ICECREAM College V Neck Sports JerseyBlackNZ$196
ICECREAM Moto Racer Ls Mesh ShirtNavyNZ$196
ICECREAM Multi Graphic Longsleeve T-ShirtBlackNZ$128
ICECREAM Running Dog Woodland Camo Zip Through HoodMultiNZ$322
ICECREAM Running Dog Straight Leg Denim JeansHeavy Wash BlueNZ$332
ICECREAM Running Dog Football ShirtRedNZ$213
ICECREAM Drippy Quilted Work JacketBlackNZ$417
ICECREAM Soft Serve T-ShirtWhiteNZ$101
ICECREAM Glitter Running Dog Zip Through HoodBlackNZ$305
ICECREAM Glitter Running Dog T-ShirtBlackNZ$101
ICECREAM Ic Football ShirtRedNZ$213
ICECREAM Running Dog Triple Scoop Denim ShortsMid Wash BlueNZ$281
ICECREAM Running Dog Denim ShortsVintage WashNZ$281
ICECREAM Icecream Tub Trucker CapBlueNZ$111
ICECREAM Running Dog Triple Scoop Denim ShortsBlackNZ$281
ICECREAM Waitress Quarter Zip Work ShirtPink StripeNZ$315
ICECREAM Applique Running Dog Double Scoop Denim PantsBlackNZ$332
ICECREAM Running Dog Denim ShortsHeavy Wash BlueNZ$281
ICECREAM IC Services T-ShirtBlueNZ$101
ICECREAM Trick Shot Collared Varsity JacketBlackNZ$722NZ$434
40% offICECREAM Choc Chip Running Dog Zip Through HoodCamoNZ$322NZ$257
20% offICECREAM IC Cubs Collared Quarter ZipWhite/BlueNZ$281NZ$198
30% offICECREAM Tree Camo Denim Trucker JacketBlackNZ$457NZ$366
20% offICECREAM Tree Camo Double Scoop Denim PantsBlackNZ$349NZ$245
30% offICECREAM Parlor Work ShirtBeige/RedNZ$315NZ$158
50% offICECREAM Choc Chip Baseball JerseyCamoNZ$305NZ$138
55% offICECREAM Trick Shot T-ShirtWhiteNZ$101NZ$70
30% offICECREAM IC Services T-ShirtBlackNZ$101NZ$51
50% offICECREAM Trick Shot T-ShirtBlackNZ$101NZ$51
50% offICECREAM IC Services Trucker CapBlueNZ$111NZ$79
30% offICECREAM Tree Camo Trucker CapGreenNZ$111NZ$67
40% offICECREAM IC Services Quilted Work JacketBrownNZ$417NZ$230
45% offICECREAM IC Services Quarter Zip Work ShirtGreen/White stripeNZ$315NZ$158
50% offICECREAM IC Football ShirtBlueNZ$213NZ$108
50% offICECREAM Jumbo Running Dog Long Sleeve T-ShirtWhiteNZ$128NZ$77
40% offICECREAM Jumbo Running Dog Long Sleeve T-ShirtBlackNZ$128NZ$77
40% offICECREAM Icecream Diner Trucker CapEcru/BlueNZ$111NZ$79
30% offICECREAM Running Dog Trucker HatBlackNZ$111NZ$67
40% offICECREAM Waitress Corduroy Trucker CapBlackNZ$111NZ$50
55% offICECREAM Crystal BeanieBlackNZ$135NZ$94
30% offICECREAM Mascot Varsity JacketGreyNZ$570NZ$342
40% offICECREAM Mascot Denim Trucker JacketMid Wash BlueNZ$476NZ$238
50% offICECREAM Mascot Denim PantsMid Wash BlueNZ$356NZ$179
50% offICECREAM Waitress Zip HoodieBlackNZ$305NZ$138
55% offICECREAM Waitress Zip HoodieOatNZ$305NZ$138
55% offICECREAM Spray Paint Running Dog SweatshirtHeather GreyNZ$237NZ$130
45% offICECREAM Motorcycle L/S T-ShirtMultiNZ$145NZ$102
30% offICECREAM Tiger Stripe Work JacketCamoNZ$434NZ$260
40% offICECREAM Running Dog Knitted sweaterBlackNZ$349NZ$226
35% offICECREAM Running Dog Triple Scoop Wide Denim JeansMid Wash BlueNZ$332NZ$182
45% offICECREAM Running Dog Rugby ShirtBlackNZ$255NZ$179
30% offICECREAM Og Work JacketBlackNZ$417NZ$167
60% offICECREAM IC Baseball JerseyWhiteNZ$305NZ$167
45% offICECREAM Mascot Check ShirtBlue CheckNZ$349NZ$157
55% offICECREAM Collared Warm-Up SweatshirtGreyNZ$281NZ$155
45% offICECREAM Icecream Design Longsleeve T-ShirtWhiteNZ$169NZ$101
40% offICECREAM Billboard T-ShirtWhiteNZ$101NZ$70
30% offICECREAM Signet Logo T-ShirtBlackNZ$101NZ$60
40% offICECREAM Signet Logo T-ShirtWhiteNZ$101NZ$60
40% offICECREAM Running Dog Triple Scoop Wide Denim JeansBlackNZ$332NZ$182
45% offICECREAM Running Dog Denim PantIndigoNZ$332NZ$167
50% offICECREAM Running Dog Triple Scoop Baggy Denim JeansHeavy Wash BlueNZ$332NZ$182
45% offICECREAM Running Dog Denim JeansBlackNZ$332NZ$167
50% offICECREAM Checker Running Dog Quarter Zip SweatshirtHeather GreyNZ$281NZ$141
50% offICECREAM IC Baseball JerseyBlackNZ$305NZ$182
40% offICECREAM Running Dog Tile Loose Straight JeansIndigoNZ$349NZ$157
55% offICECREAM Running Dog Camo Jungle Fatigue Field JacketCamoNZ$434NZ$238
45% offICECREAM Running Dog Camo Cargo PantCamoNZ$389NZ$215
45% offICECREAM Monogram Knit CardiganGreenNZ$349NZ$209
40% offICECREAM Running Dog Tile Denim Trucker JacketIndigoNZ$457NZ$138
70% offICECREAM IC Supplies Work JacketBrownNZ$417NZ$230
45% offICECREAM To The Core T-ShirtNavyNZ$101NZ$55
45% offICECREAM Running Dog Loose Straight JeansIndigoNZ$332NZ$199
40% offICECREAM Team Hockey ShirtBlue/RedNZ$213NZ$96
55% offICECREAM Serve It Best T-ShirtBlackNZ$101NZ$65
35% offICECREAM Serve It Best T-ShirtWhiteNZ$101NZ$65
35% offICECREAM Running Dog T-ShirtBlackNZ$101NZ$60
40% offEND. Collaborations
END. x ICECREAM Popsicle T-ShirtBlackNZ$111NZ$72
35% offEND. Collaborations
END. x ICECREAM Popsicle Hickory Denim ShirtGreyNZ$322NZ$177
45% offEND. Collaborations
END. x ICECREAM Running Dog Double Scoop Denim PantHeavy Wash BlueNZ$349NZ$140
60% offICECREAM Cone Patch Work JacketWashed BlackNZ$434NZ$218
50% offICECREAM Running Dog Swim ShortsGreenNZ$255NZ$167
35% offICECREAM Block Logo Zip HoodieBlackNZ$305NZ$138
55% offICECREAM Running Dog Straight Leg Denim JeansBlackNZ$332NZ$182
45% offICECREAM Bulldog Football TopBlueNZ$255NZ$153
40% offICECREAM Running Dog Denim ShortsMid Wash BlueNZ$281NZ$169
40% offICECREAM Running Dog Denim Trucker JacketBlack DenimNZ$434NZ$174
60% offICECREAM Quarter Zip Work ShirtBlackNZ$315NZ$126
60% offICECREAM Work JacketLeopard PrintNZ$434NZ$218
50% offICECREAM Canvas Work VestBlackNZ$389NZ$157
60% offICECREAM Panelled Varsity JacketBrown/OrangeNZ$570NZ$172
70% offICECREAM Running Puppy Denim PantIndigoNZ$332NZ$182
45% offICECREAM Running Puppy Popover HoodieBlackNZ$255NZ$128
50% offICECREAM Running Puppy SweatpantsBlackNZ$255NZ$116
55% offICECREAM Running Dog Cargo PantCamoNZ$389NZ$136
65% off