NEW BALANCE BBW550WP - REGISTER NOW 16 June 2022
New Balance’s 550 is reworked in white and gradient pink, resulting in the perfect sneaker for the warmer months.
In 2020, New Balance and Aimé Leon Dore re-introduced the 550: a then-forgotten gem found deep within the archives of the Massachusetts-based brand. The sneaker was an instant hit, thanks to its clean, classic aesthetic and chunky shape that goes with just about anything.
Now, two years on since its revival, the sneaker is arguably one of the most sought after in the contemporary sphere, with iterations like the latest women’s pair exemplifying why.
It retains that classic, court-focused look that makes it such a fan favourite, as well as coming in shades of white and gradient pink that’s perfect for the warmer months.
New Balance BBW550WP