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New Era Hats

New Era’s story begins back in 1920 when skilled craftsman Ehrhardt Koch began making hats. He started out with 60,000 Gatsby-style caps before his son noticed the growing popularity of baseball caps in the ‘30s. In no time, New Era was the main supplier to big league baseball teams — worn by both the players on the field and the fans in the stands. Men’s New Era hats carry this legacy today, championing team spirit through an ever-growing collection of caps, beanies and berets.

From the Yankees to the Cubs, New Era’s baseball prominence continues with its iconic 9FIFTY cap. But there’s more. New Era hats now cover all bases, from Premier League football teams in the UK to a collaboration with our very own E by END. Since the very start, it’s not just been about sport. It’s about identity, attitude, and showing up with purpose.

Shop the collection of New Era hats for men below.

33 products
New Era New York Yankees Tonal Icon 9Forty E-FrameNavy
SEK399
New Era LA Dodgers Visor Script 9Forty CapDark Green
SEK345
New Era x Fear of God Las Vegas Raiders 9Fifty CapBlack
SEK619
A Bathing Ape New Era 59Fifty Logo CapBlack
SEK1,989
New Era LA Dodgers Washed 9Twenty CapBlack
SEK345
New Era New York Yankees Washed BeanieBlack
SEK399
New Era Baltimore Orioles 59Fifty CapDark Green
SEK675
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBlue
SEK1,769
New Era Detroit Tigers Coops Cord 19Twenty CapBlack
SEK480
New Era Chicago Cubs Heritage Series Retro Crown 9Fifty CapBlue
SEK895
New Era New York Mets Visor Script 9Forty CapBlack
SEK345
New Era x Fear of God Dallas Cowboys 9Fifty CapNavy
SEK619
New Era x Fear of God New York Giants 9Fifty CapDark Royal
SEK619
New Era San Francisco Giants 59Fifty CapBlack
SEK675
New Era Detroit Tigers Heritage Series Retro 9Fifty CapNavy
SEK895
New Era New York Yankees Washed 9Twenty CapGrey
SEK345
New Era x Fear of God Detroit Lions 9Fifty CapSeashore Blue
SEK619
New Era New York Yankees Wide Cuff Beanie HatDark Green
SEK399
New Era x Fear of God Kansas City Chiefs 9Fifty CapScarlet
SEK619
New Era x Fear of God Philadelphia Eagles 9Fifty CapKelly Green
SEK619
New Era x Fear of God Atlanta Falcons 9Fifty CapBlack
SEK619
New Era New York Yankees Visor Script 9Forty CapNavy
SEK345
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboGreen
SEK1,769
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBrown
SEK1,769SEK1,061
40% off
New Era Chicago Cubs 9Twenty Adjustable CapStone
SEK1,165SEK816
30% off
New Era Oakland Athletics Heritage 9Fifty Adjustable CapGreen
SEK895SEK716
20% off
New Era Tampa Bay Rays Patch Embroidery 59Fifty CapNavy
SEK675SEK338
50% off
New Era Wordmark 9Fifty Adjustable CapBlack
SEK345SEK242
30% off
END. Exclusive
E by END. New Era 9Fifty Retro CrownWalnut
SEK619SEK310
50% off
END. Exclusive
New Era E by END. New Era BeanieBlue Bead
SEK399SEK259
35% off
END. Exclusive
New Era E by END. New Era BeanieStone
SEK399SEK259
35% off
END. Exclusive
New Era E by END. New Era BeanieNew Olive
SEK399SEK219
35% off
New Era New York Jets 9Fifty Adjustable CapGreen
SEK619SEK310
40% off
  1. Mens
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  3. New Era