Sneakers
NEW BALANCE X JOE FRESHGOODS 993
18 October 2022New Balance reunites with Joe Freshgoods to bring the much-loved 993 under the spotlight.
Following on from their “Inside Voices” collection earlier this year, where the two reworked the contemporary 9060, New Balance and Joe Freshgoods continue their collaborative partnership with “Performance Art”. Throughout their partnerships, New Balance and the Chicago-born creative have reworked a long list of coveted sneakers, both heritage and new, with each one taking on Joe Freshgoods' unique and distinctive aesthetic.
This time, the two look to the Made in USA 993, with a duo of sneakers releasing in both men’s and women’s sizing. Both iterations take on pastel tones, with one dubbed “Margarita” — which is exclusive to selected retailers — in a light shade of green, while the other arrives in a vibrant blue hue. Both sneakers feature identical detailing, too, with contrasting hits of pale pink used throughout. As to be expected with a 993, the approach is premium and elevated, with plush suede and mesh uppers and a chunky, ABZORB-cushioned sole.
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