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DAMSON MADDER PRESENTED BY END. - “COCKTAIL GORPCORE”

An exclusive partywear capsule blending feminine design and streetwear utility — just in time for the holiday season.

Deba Hekmat wearing a pink dress by Damson Madder Presented by END. collaboration

END. and Damson Madder present Cocktail Gorpcore, an exclusive capsule collection that unites Damson Madder’s feminine design handwriting with END.’s contemporary streetwear aesthetic. The Presented by END. capsule is comprised of eight ready-to-wear styles and two accessories, designed to capture the dual spirit of utilitarian function and modern femininity — a refined yet versatile offering for the holiday season.

A woman wearing a green Damson Madder Presented by END. skirt and leather boots
Deba Hekmat kneeling down wearing Damson Madder Presented by END.

The collection, taking its name from the balance it strikes between delicate detailing and practical design, sees sheer fabrics offset with techy toggle detailing, delicate ruffles paired with structured fabrics, and soft, fluid silhouettes imagined in earthy, grounded tones. The result is a cohesive expression of both brands’ identities, blending Damson Madder’s considered approach to design with END.’s effortless, urban sensibility.

Fronted by model and actor Deba Hekmat — a muse to both brands — the campaign was shot against the backdrop of an urban climbing centre. The creative direction reflects the core idea behind Cocktail Gorpcore: an interplay of contrasts between elegance and utility, strength and softness, formality and function.

Deba Hekmat wearing a pink Damson Madder Presented by END. Shirt
Deba Hekmat wearing a pink Damson Madder Presented by END. Shirt leaning against a wall
Two images positioned next to each other, one of a woman wearing a brown dress, the other of a brown handbag
A green handbag hung on a climbing wall.
Damson Madder branding on a green skirt

To mark the collaboration and celebrate the launch of womenswear at END. Manchester, the brands will introduce an in-store installation inspired by the capsule’s theme. From 20th November to 4th December, customers will be invited to explore a bespoke “DM” climbing wall installation on the first floor of END. Manchester. The installation has been designed to reflect the utilitarian aesthetic of the collection while offering an interactive, visually impactful retail experience. On Saturday 22nd November, visitors will also be treated to complimentary coffees in-store, along with an exclusive gift with every purchase from the capsule for the duration of the installation.

Through Cocktail Gorpcore, Damson Madder and END. continue to build on their creative partnership, presenting a collection that merges contemporary partywear with an outdoors-inspired attitude. 

A close up of a woman wearing a green Damson Madder Presented by END. dress
Deba Hekmat wearing a green Damson Madder Presented by END. dress
A close up of a woman wearing a brown Damson Madder Presented by END. dress
writerEND.
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