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  3. New Era

New Era Hats

New Era’s story begins back in 1920 when skilled craftsman Ehrhardt Koch began making hats. He started out with 60,000 Gatsby-style caps before his son noticed the growing popularity of baseball caps in the ‘30s. In no time, New Era was the main supplier to big league baseball teams — worn by both the players on the field and the fans in the stands. Men’s New Era hats carry this legacy today, championing team spirit through an ever-growing collection of caps, beanies and berets.

From the Yankees to the Cubs, New Era’s baseball prominence continues with its iconic 9FIFTY cap. But there’s more. New Era hats now cover all bases, from Premier League football teams in the UK to a collaboration with our very own E by END. Since the very start, it’s not just been about sport. It’s about identity, attitude, and showing up with purpose.

Shop the collection of New Era hats for men below.

32 products
New Era New York Yankees Tonal Icon 9Forty E-FrameNavy
₩47,850
New Era LA Dodgers Visor Script 9Forty CapDark Green
₩41,250
New Era x Fear of God Las Vegas Raiders 9Fifty CapBlack
₩74,250
New Era LA Dodgers Washed 9Twenty CapBlack
₩41,250
New Era New York Yankees Washed BeanieBlack
₩47,850
New Era Baltimore Orioles 59Fifty CapDark Green
₩80,850
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBlue
₩212,850
New Era Detroit Tigers Coops Cord 19Twenty CapBlack
₩57,750
New Era Chicago Cubs Heritage Series Retro Crown 9Fifty CapBlue
₩107,250
New Era New York Mets Visor Script 9Forty CapBlack
₩41,250
New Era x Fear of God Dallas Cowboys 9Fifty CapNavy
₩74,250
New Era x Fear of God New York Giants 9Fifty CapDark Royal
₩74,250
New Era San Francisco Giants 59Fifty CapBlack
₩80,850
New Era Detroit Tigers Heritage Series Retro 9Fifty CapNavy
₩107,250
New Era New York Yankees Washed 9Twenty CapGrey
₩41,250
New Era x Fear of God Detroit Lions 9Fifty CapSeashore Blue
₩74,250
New Era New York Yankees Wide Cuff Beanie HatDark Green
₩47,850
New Era x Fear of God Kansas City Chiefs 9Fifty CapScarlet
₩74,250
New Era x Fear of God Philadelphia Eagles 9Fifty CapKelly Green
₩74,250
New Era x Fear of God Atlanta Falcons 9Fifty CapBlack
₩74,250
New Era New York Yankees Visor Script 9Forty CapNavy
₩41,250
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboGreen
₩212,850
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBrown
₩212,850₩127,710
40% off
New Era Chicago Cubs 9Twenty Adjustable CapStone
₩140,250₩98,175
30% off
New Era Oakland Athletics Heritage 9Fifty Adjustable CapGreen
₩107,250₩85,800
20% off
New Era Tampa Bay Rays Patch Embroidery 59Fifty CapNavy
₩80,850₩40,425
50% off
New Era Wordmark 9Fifty Adjustable CapBlack
₩41,250₩28,875
30% off
END. Exclusive
E by END. New Era 9Fifty Retro CrownWalnut
₩74,250₩37,125
50% off
END. Exclusive
New Era E by END. New Era BeanieBlue Bead
₩47,850₩31,103
35% off
END. Exclusive
New Era E by END. New Era BeanieStone
₩47,850₩31,103
35% off
END. Exclusive
New Era E by END. New Era BeanieNew Olive
₩47,850₩26,318
35% off
New Era New York Jets 9Fifty Adjustable CapGreen
₩74,250₩37,125
40% off
  1. Mens
  2. Brands
  3. New Era