After the release of 2021’s collection “Schematic”, 1017 ALYX 9SM joins forces with END. to celebrate the influential presence of Matthew Williams’ label in the underground music scene and the Italian label’s unconventional and innovative approach to design. As part of this “Neon” series, the traditional bucket hat gets a futuristic update in purple, hand painted tones - echoing the bright hues of the dancefloor. 1017 ALYX 9SM also adds an industrial edge to the piece, with its now synonymous buckle closure clasping the accessory together with a utilitarian feel.
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