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Represent

Represent is a British luxury streetwear brand founded by brothers George and Mike Heaton in Manchester. It began simply: screen‑printing graphics onto blanks as a college project, slowly building momentum through a clear point of view and a commitment to making things properly. That early graphic language evolved into a broader wardrobe — from Represent hoodies to knits, outerwear, and Represent trainers — all shaped by the Heatons’ focus on fit, fabric, and a modern British sensibility.

As the brand grew, so did its universe. Represent Owners Club introduced a sense of belonging and identity, with branded sweats, tees and joggers becoming an easy, everyday uniform. Represent 247 pushed the brand into performance‑minded clothing designed for real life — pieces built for moving, training, commuting, and everything in between. Through all of it, Represent clothing has stayed rooted in the same idea: make pieces that feel considered, consistent, and connected to the culture that shaped them.

Head to our Represent Brand Profile for a complete look at the brand.

Discover discounts in the Represent Sale.

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Department

Colour

Clothing size

Footwear size

Price

74 products available
HK$
HK$
74 products
Represent Initial Boxy HoodieBlack
HK$1,059
Represent Westside T-ShirtFlat White
HK$1,059
Represent Jawbreaker T-ShirtWashed Black
HK$915
Represent Love And Kisses Zip Through HoodieJet Black
HK$1,585
Represent Duality T-ShirtWashed Black
HK$1,059
Represent Represent Owners Club Script T-ShirtTruffle
HK$865
Represent Initial Oversized T-ShirtFlat White
HK$625

Brand Profile: Represent

Leading the charge in the British fashion space, Represent is a brand on a mission.

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Represent La England CapAged Black
HK$720
Represent Boxy Oversized HoodieCoffee
HK$1,059
Represent Beach Boys Endless Summer Zip Through HoodieStained Black
HK$1,875
Represent Initial Oversized T-ShirtBlack
HK$625
Represent Logo Quilted ShirtBlack
HK$1,875
Represent The Work JacketBlack
HK$2,640
Represent Vandal SweatshirtTobacco
HK$1,680
Represent Love And Kisses Resort ShirtJet Black
HK$1,585
Represent Initial Boxy Oversized Zip HoodieCoffee
HK$1,155
Represent Initial Boxy Zip HoodieBlack
HK$1,155
Represent Romance T-ShirtVintage Black
HK$1,059
Represent Duality T-ShirtFlat White
HK$1,059
Represent Enemy T-ShirtFlat White
HK$960
Represent Enemy T-ShirtWashed Black
HK$960
Represent Jawbreaker T-ShirtFlat White
HK$915
Represent Eagle T-ShirtBlack
HK$915
Represent Love And Kisses TshirtFlat White
HK$915
Represent Initial CapJet Black
HK$480
Represent Washed Mesh ShortsWashed Black
HK$1,009HK$757
25% off
Represent Rep-Cap SneakerVintage White
HK$2,105HK$1,368
35% off
Represent Kick Flare Denim JeansCalifornia Blue
HK$1,395HK$1,046
25% off
Represent Kick Flare Denim JeansAged Black
HK$1,395HK$977
30% off
Represent The American Dream Tour HoodieSun Fade Grey
HK$1,719HK$1,031
40% off
Represent The American Dream On Tour T-ShirtWashed Ecru
HK$1,049HK$525
50% off
Represent The American Dream On Tour T-ShirtSun Fade Grey
HK$1,049HK$525
50% off
Represent British Cowboys HoodieStained Black
HK$1,875HK$938
50% off
Represent British Cowboys T-ShirtWashed Ecru
HK$1,105HK$553
50% off
Represent Vintage Varsity JacketJet Black
HK$3,449HK$1,552
55% off
Represent Lightweight Alpaca Knit JumperLatte
HK$1,719HK$945
45% off
Represent Lightweight Alpaca Knit JumperSun Fade Grey
HK$1,719HK$945
45% off
Represent Nothing Faster T-ShirtFlat White
HK$955HK$525
45% off
Represent Nothing Faster T-ShirtIndigo
HK$955HK$525
45% off
Represent Taped Track PantJet Black
HK$1,719HK$1,031
40% off
Represent Taped Track JacketJet Black
HK$1,779HK$978
45% off
Represent Owners Club Zip HoodieAsh Grey Black
HK$1,625HK$1,056
35% off
Represent Knitted Boucle Knit PoloGrey
HK$1,680HK$1,008
40% off
Represent Owners Club HoodieAsh Grey Black
HK$1,529HK$994
35% off
Represent Logo Knit JumperGrey
HK$1,779HK$890
50% off
Represent Textured OvershirtJet Black
HK$2,160HK$1,080
50% off
Represent Initial Sneaker NubuckBeige
HK$1,875HK$1,031
45% off
Represent Wool PantJet Black
HK$1,625HK$975
40% off
Represent Textured Borg HoodieJet Black
HK$1,779HK$890
50% off
Represent Angel Border HoodieStained Black
HK$1,719HK$774
55% off
Represent Wool PantGrey
HK$1,625HK$731
55% off
Represent Angel Border T-ShirtWashed Ecru
HK$955HK$430
55% off
Represent Angel Border T-ShirtQuartz
HK$955HK$430
55% off
Represent Showcasing T-ShirtCloud
HK$955HK$430
55% off
Represent Pillow Puffer JacketJet Black
HK$3,795HK$2,277
40% off
Represent Living Legacy Tour HoodieSun Fade Grey
HK$2,009HK$1,005
50% off
Represent Living Legacy Tour T-ShirtWashed Ecru
HK$1,239HK$681
45% off
Represent Living Legacy Tour T-ShirtSun Fade Grey
HK$1,239HK$620
50% off
Represent Smart Bomber JacketNero
HK$2,395HK$1,317
45% off
Represent Ribbed Hybrid PantWashed Black
HK$2,489HK$1,120
55% off
Represent Nylon ShirtMidnight
HK$1,815HK$1,089
40% off
Represent Flannel Checked ShirtQuartz
HK$1,680HK$1,008
40% off
Represent Nylon Workwear PantMidnight
HK$1,680HK$924
45% off
Represent Ribbed Hybrid PantClove
HK$1,625HK$813
50% off
Represent Rep Reverse Applique HoodieAfter Dark
HK$1,625HK$731
55% off
Represent RS2 Split Denim JeanSoot
HK$1,395HK$698
50% off
Represent Iron Maiden Steed HoodieStained Black
HK$1,779HK$890
50% off
Represent Iron Maiden British Metal T-ShirtStained Black
HK$1,059HK$635
40% off
Represent Iron Maiden Anniversary T-shirtStained Black
HK$1,049HK$525
50% off
Represent Border Vacation ShortWhisper White
HK$1,299HK$650
50% off
Represent Initial Oversized T-ShirtDune
HK$759HK$455
40% off
Represent Initial Boxy SweaterBlack
HK$1,239HK$743
40% off
Represent Grand Vintage ShortWashed Sage
HK$915HK$366
60% off
Represent Patron Of The Club HoodieBlack
HK$1,585HK$793
50% off
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