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  3. New Era

New Era

Few brands are as closely tied to sports culture as New Era. From the dugout to the streets, its caps have become a symbol of fandom, self-expression and authentic style. Worn by players, supporters and tastemakers alike, New Era has built a reputation for quality craftsmanship and iconic cap designs, with silhouettes like the 9FIFTY, 59FIFTY and 9TWENTY becoming staples in collections around the world. While its roots are firmly planted in America's biggest sports leagues, the brand's influence extends far beyond game day. With the appointment of acclaimed designer Dao-Yi Chow as Vice President and Creative Director in 2024, New Era continues to evolve, combining the energy of its sporting heritage with a fresh, fashion-led vision for a new generation of fans.

Shop New Era below.

Brand

Department

Colour

Clothing size

Price

70 products available
HK$
HK$
70 products
New Era x Fear of God LA Dodgers 19Twenty Corduroy CapBlue
HK$529
New Era New York Yankees Patchwork 9Fifty CapBrown
HK$475
New Era New York Yankees Chainstitched Wool Pillbox CapBlack
HK$625
New Era New York Yankees Heritage Wool 9Fifty CapNavy
HK$625
New Era x Fear of God NY Yankees 19Twenty Corduroy CapBlack
HK$529
New Era New York Yankees Pin Wool BeretBlack
HK$529
New Era New York Yankees Check Olmetex 9Twenty CapBrown
HK$665
New Era New York Yankees Chainstitched 59Fifty Dogear CapOlive
HK$1,529
New Era Chicago Cubs Coops Cord 19Twenty CapBrown
HK$339
New Era New York Yankees Chainstitched 59Fifty Dogear CapNavy
HK$1,529
New Era New York Yankees Winter Borg 9Forty CapBrown
HK$279
New Era x Fear of God LA Dodgers 59Fifty Wool CapBlue
HK$569
New Era New York Yankees Goretex 9Fifty CapBlack
HK$665
New Era LA Dodgers Side Script 9Forty Adjustable CapGreen
HK$240
New Era New York Yankees World Series 59Fifty Dogear CapNavy
HK$625
New Era New York Yankees Knitted Bucket HatStone & Black
HK$375
New Era New York Yankees Knitted Bucket HatBlack & White
HK$375
New Era New York Yankees Oversize Logo Beanie HatBlack
HK$279
New Era New York Yankees Wide Cuff Beanie HatDark Green
HK$279
New Era LA Dodgers Wide Cuff Beanie HatBrown
HK$279
New Era LA Dodgers 9Forty Adjustable CapBlue
HK$240
New Era x Fear of God San Francisco Giants 59Fifty Wool CapBlack
HK$569
New Era Washed Graphic 19Twenty CapCream & Green
HK$339
New Era New York Yankees Animal Print 9Twenty CapBlack & Brown
HK$279
New Era Heritage Logo Chainstitched Wool Pillbox CapNavy
HK$625
New Era New York Yankees Leather 59Fifty Dogear CapBrown
HK$1,915
20% OFF
New Era Oakland Athletics World Series 59Fifty Dogear CapDark Green
HK$625
New Era Goretex 9Twenty CapBlack
HK$625
New Era New York Yankees Pin Wool BeretDark Green
HK$529
TwoJeys x New Era 59Fifty CapBlue
HK$569
TwoJeys x New Era 59Fifty CapBlack
HK$569
20% OFF
New Era New York Yankees Suede Denim Tote BagBlue
HK$435
New Era New York Yankees MLB Tote BagNatural
HK$339
New Era New York Yankees 9Twenty CapLeopard
HK$279
New Era New York Yankees 9Forty Adjustable CapNavy
HK$240
New Era Oakland Athletics 9Forty Adjustable CapGreen
HK$240
New Era New York Yankees MLB Key ChainNavy
HK$185
New Era LA Dodgers MLB Key ChainBlue
HK$185
20% OFF
New Era Image Oakland Athletics All Over 59Fifty CapGreen
HK$475
New Era New York Yankees Linen 59Fifty CapNavy
HK$375
New Era LA Dodgers Suede Visor 9Fifty CapCream
HK$339
New Era St. Louis Cardinals Champion 19Twenty CapRed
HK$339
New Era LA Dodgers Mini Washed 9Twenty CapNatural & Green
HK$240
New Era Washed Graphic 19Twenty CapCream
HK$339
New Era New York Mets Washed Script 9Twenty CapBlack
HK$240
New Era Pigment Wash 9Twenty CapBlack
HK$240
New Era Pigment Wash 9Twenty CapNavy
HK$240
20% OFF
New Era MLB New York Yankees Coaches JacketNavy
HK$1,145
New Era 59Fifty Sticker 6 Pack Cap CarrierBlack
HK$339
New Era LA Dodgers Linen 59Fifty CapNavy
HK$375HK$225
40% off
New Era MLB New York Yankees Script CardiganNavy
HK$819HK$573
30% off
New Era New Era Football TopBlack
HK$339HK$237
30% off
New Era MLB New York Mets Coaches JacketBlack
HK$1,145HK$687
40% off
New Era MLB New York Yankees PoloBlack
HK$435HK$326
25% off
New Era Script Baseball JerseyLatte
HK$435HK$261
40% off
New Era Script Baseball JerseyBlack
HK$435HK$261
40% off
New Era Hot Dog Graphic T-ShirtBlack
HK$339HK$186
45% off
New Era Burger Graphic T-ShirtWhite
HK$339HK$186
45% off
New Era x Fear of God Detroit Lions 9Fifty CapSeashore Blue
HK$435HK$261
40% off
New Era x Fear of God Kansas City Chiefs 9Fifty CapScarlet
HK$435HK$239
45% off
New Era x Fear of God Philadelphia Eagles 9Fifty CapKelly Green
HK$435HK$261
40% off
A. SOCIETY x New Era Scotty SunglassesBlue
HK$1,239HK$620
50% off
A. SOCIETY x New Era Scotty SunglassesGreen
HK$1,239HK$620
50% off
A. SOCIETY x New Era Scotty SunglassesBrown
HK$1,239HK$558
55% off
New Era New York Yankees Washed BeanieBlack
HK$279HK$209
25% off
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBlue
HK$1,239HK$805
35% off
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboGreen
HK$1,239HK$681
45% off
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBrown
HK$1,239HK$620
50% off
New Era Chicago Cubs Heritage Series Retro Crown 9Fifty CapBlue
HK$625HK$344
45% off
New Era Tampa Bay Rays Patch Embroidery 59Fifty CapNavy
HK$475HK$238
50% off
  1. Mens
  2. Brands
  3. New Era