Editorial

THE VERSATILITY OF KEEN’S JASPER

As KEEN’s Jasper celebrates its 15th anniversary, we take a look at the versatility of the shoe and its ability to seamlessly transition between terrains.

In recent years, due to rising trends and a collective, global desire to get out and explore more, the popularity of footwear that balances everyday useability and go-anywhere ruggedness has risen significantly. Footwear that has the ability to seamlessly transition between outdoor and inner-city use is now a mainstay in the contemporary zeitgeist, with utility, comfort and durability becoming just as desirable as aesthetics.

KEEN Jasper
KEEN Jasper

One such label at the centre of this movement is KEEN, who has championed the creation of hybrid, multi-purpose footwear since its inception. Celebrating its 15th anniversary this year is a shoe that epitomises the go-anywhere, do-anything spirit deeply embedded in the KEEN brand: the Jasper. The Jasper first hit the market in the fall/winter of 2008, arriving with an aesthetic and construction inspired by European approach shoes.

KEEN Jasper
KEEN Jasper
KEEN Jasper

The Jasper’s rugged details lends it that classic climbing aesthetic of the footwear its inspired by, thanks to durable suede uppers, rope-inspired, tongue-to-toe laces and that protective, KEEN-typical rubber toe cap. The underpinnings of the shoe will ensure that it’s just as suited to exploring the city as it is the trails, thanks to a cushioning cork-latex footbed that contours to the shape of your foot.

KEEN Jasper
KEEN Jasper
writerEND.
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