Culture

New Balance Made in USA Appoint Teddy Santis as Creative Director

5 April 2021

After producing some of New Balance's most lauded collabs of recent years, Aimé Leon Dore's Teddy Santis has been named as Creative Director of the sportswear stalwart's Made in USA line.

Teddy Santis Joins New Balance Made in USA as Creative Director, starting 2022.

Known for his own New York City-based streetwear label, Aimé Leon Dore, Teddy Santis has been appointed as Creative Director for New Balance's lifestyle focused Made in USA line. Renowned for their high quality construction, with a domestic material value of 70% or higher, the New Balance sneakers manufactured under the Made in USA banner are produced at one of five factories in Maine and Massachusetts.

Beginning work in full in 2022, Santis' past collaborative efforts with the legendary sportswear brand have birthed some of New Balance's most sought-after sneakers in recent years. With this appointment, NB ensure that they will continue to reap the rewards of having their finger on the pulse of contemporary street-ready, sportswear style.

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