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A. SOCIETY

Founded in 2018 by Kenny Kwok, Victor Chu, and Dee Lam, A. SOCIETY is the Hong Kong eyewear brand rewriting the narrative around sunglasses. For them, frames aren’t just functional — they’re cultural artifacts, each pair telling its own story. Rooted in Asia’s underground art and music scenes, the brand channels raw creative energy into bold, handcrafted silhouettes built for every face shape. Think futuristic wraparound frames forged from raw titanium, or glossy, rounded classics, thick bevelled edges and stripped-back branding. A. SOCIETY doesn’t chase trends, it builds identity. Born in Hong Kong, shaped by Asia, and designed for the world, the brand pulses with the rhythm of its city, translating street-level inspiration into eyewear that speaks volumes. 

Explore the collection at END. and find the pair that speaks for you.

25 products
A. SOCIETY Merritt SunglassesBlack & Dark Grey
HK$1,009
A. SOCIETY Cassidy SunglassesRaw Red Gradient & Red
HK$1,049
A. SOCIETY x Universal Works Kowloon SunglassesSilver & Grey
HK$1,395
A. SOCIETY x Universal Works Kowloon SunglassesBrown & Honey
HK$1,395
A. SOCIETY x Universal Works Stanley SunglassesHoney & Dark Green
HK$1,200
A. SOCIETY x Universal Works Stanley SunglassesBrown Havana & Dark Grey
HK$1,200
A. SOCIETY x Universal Works Aberdeen SunglassesGrey & Dark Green
HK$1,200
A. SOCIETY x Universal Works Aberdeen SunglassesNavy & Brown
HK$1,200
A. SOCIETY Navy SunglassesBrown Havana & Light Blue
HK$915
A. SOCIETY Bergan SunglassesSilver & Brown
HK$1,145
A. SOCIETY Paris SunglassesGrey & Clear
HK$1,009
A. SOCIETY Sasha SunglassesBlack & Dark Grey
HK$1,009
A. SOCIETY Zephyr SunglassesBlack & Dark Grey
HK$1,009
A. SOCIETY Jacky SunglassesBlack & Light Pink
HK$915
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboGreen
HK$1,239
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBlue
HK$1,239
A. SOCIETY x New Era Scotty SunglassesGreen
HK$1,239HK$743
40% off
A. SOCIETY x New Era Scotty SunglassesBlue
HK$1,239HK$743
40% off
A. SOCIETY x New Era Scotty SunglassesBrown
HK$1,239HK$743
40% off
A. SOCIETY Olin SunglassesGreen & Light Green
HK$1,049HK$682
35% off
A. SOCIETY Mateo SunglassesGreen & Light Brown
HK$1,049HK$629
40% off
A. SOCIETY Rain SunglassesBrown Havana & Yellow
HK$1,009HK$605
40% off
A. SOCIETY Lindsey SunglassesBurgundy & Brown Gradient
HK$1,009HK$605
40% off
A. SOCIETY Baylor SunglassesPurple & Light Purple
HK$1,009HK$605
40% off
A. SOCIETY x New Era 9FIFTY Cap & Magnetic Visor ComboBrown
HK$1,239HK$743
40% off
  1. Mens
  2. Brands
  3. A. SOCIETY