Good American
Innovative and solution led, Good American is the product of socialite Khloé Kardashian and London-born designer Emma Gredes’ business relationship. Founded in 2016, the label makes garments for the modern woman, championing inclusivity, enhancing curves and representing body acceptance.
Made by women, for women, the ethos behind Good American is to challenge industry norms by empowering women to feel confident no matter their size or shape. Designed for a curvier individual, the label’s products are available in an impressive full size range, offering quality, style, and substance; it challenges the industry's limited sizing and non-inclusive beauty standards.
Defining the range, Good American jeans are what sets the brand apart. With influential original styles just as popular as newcomers inspired by 90s nostalgia, it's no surprise that the Good American denim launch broke the record for the biggest sales in fashion history.
Designed with a fit-first philosophy that celebrates female power, pair your jeans with a Good American bodysuit that’s skimming yet comfortable. Upgrading evening looks, a Good American jumpsuit is designed with an emphasis on comfortable fits whilst still focusing on curve flattering.
With an array of year-round attire including macs, jackets and coats, the label’s functional outerwear serves your cold weather fits whilst pared-back basics are the foundation for your day to day looks.
88 products
Latest
Good American Weightless Scuba BodysuitBlack₩146,850
Latest
Good American Super Stretch V-Neck Baby T-ShirtHeather Grey₩97,350
Good American Good Standard Baggy JeansIndigo₩245,850
Good American Jeanius Crop Good Skate SweatpantsBlack₩206,250
Good American Jeanius Zip Up HoodieBlack₩196,350
Good American Good Standard Straight Crystal JeansIndigo₩371,250
Good American Crystal Denim JacketIndigo₩371,250
Good American Good Standard Barrel JeansGrey Lucky Leopard₩278,850
Good American Good Standard Baggy Cuffed JeansIndigo₩262,350
Good American Mesh BustierLucky Leopard₩146,850
New to Sale
₩173,250₩103,950
40% offNew to Sale
₩255,750₩153,450
40% offNew to Sale
₩288,750₩173,250
40% offNew to Sale
₩288,750₩173,250
40% offNew to Sale
₩278,850₩167,310
40% offNew to Sale
₩305,250₩183,150
40% offGood American Canvas Cropped Barrel PantsCanvas₩255,750₩153,450
40% offNew to Sale
₩163,350₩98,010
40% offNew to Sale
₩97,350₩58,410
40% offGood American Weightless Scuba Sleeveless TankCotton Candy Pink₩130,350₩84,728
35% offNew to Sale
₩130,350₩78,210
40% offNew to Sale
₩278,850₩195,195
30% offNew to Sale
₩288,750₩173,250
40% offGood American Good Extreme Barrel ShortsBlack₩229,350₩137,610
40% offGood American Denim Shirt DressIndigo₩371,250₩222,750
40% offNew to Sale
₩262,350₩157,410
40% offNew to Sale
₩278,850₩195,195
30% offGood American Poplin Bubble ShirtCandy Stripe₩245,850₩172,095
30% offGood American Lite Linen Denim PantsIndigo₩278,850₩167,310
40% offGood American Lite Linen PantsMartini Olive₩245,850₩159,803
35% offGood American Lite Linen Bermuda ShortIndigo₩229,350₩149,078
35% offGood American Twill Mini SkirtCloud White₩163,350₩106,178
35% offGood American Twill Parachute Bubble TopBlack₩163,350₩106,178
35% offNew to Sale
₩229,350₩160,545
30% offGood American Lite Linen Bermuda ShortMartini Olive₩229,350₩137,610
40% offGood American Good Standard Ease Bermuda ShortsIndigo₩229,350₩137,610
40% offNew to Sale
₩179,850₩107,910
40% offGood American Denim Cargo ShortIndigo₩229,350₩114,675
50% offGood American Twill Cargo ShortBark₩229,350₩114,675
50% offGood American Jeanius Fitted T-ShirtIndigo₩97,350₩48,675
50% offGood American Crochet PantEcru₩229,350₩126,143
45% offGood American Crochet ShirtEcru₩212,850₩106,425
50% offGood American Good Ease Relaxed JeansIndigo₩311,850₩124,740
60% offGood American Pointelle Henley Tank TopWhite₩97,350₩58,410
40% offGood American Crewneck SweaterCloud White₩265,815₩132,908
50% offGood American Denim Cargo PantIndigo₩304,429₩121,772
60% offGood American Cotton Pointelle CardiganWhite₩102,465₩56,356
45% offGood American Cotton Pointelle Baby TeeWhite₩87,615₩39,427
55% offGood American Denim Uniform ShirtIndigo₩236,115₩106,252
55% offGood American Gingham Good 90S BottomBlack Gingham₩146,850₩73,425
50% offGood American Gingham Square Neck Support BraBlack Gingham₩146,850₩73,425
50% offGood American Plush Oversized CardiganWarm Caramel₩311,850₩187,110
40% offGood American Faux Fur Oversized Collared CoatWarm Caramel₩437,250₩240,488
45% offGood American Good Ease Adjustable Tab Baggy JeansIndigo₩295,350₩132,908
55% offGood American 90's Pleated TrouserIndigo₩295,350₩132,908
55% offGood American Denim Halter VestIndigo₩245,850₩98,340
60% offGood American Crystal Crewneck SweatshirtBlack₩229,350₩126,143
45% offGood American Crystal Wide Leg SweatpantsBlack₩278,850₩125,483
55% offGood American Crystal Crewneck SweatshirtWinter Sky₩210,585₩84,234
60% offGood American Crystal Wide Leg SweatpantsWinter Sky₩256,035₩76,811
70% offGood American Pleated JeanIndigo₩265,125₩106,050
60% offGood American Rhinestone Poplin Good ShirtHot Girl Stripe₩271,185₩108,474
60% offGood American Crystal Baby TeeWhite₩134,835₩40,451
70% offGood American Cord Good SkateFlax001₩265,125₩106,050
60% offGood American Scuba Crewneck BodysuitBlack₩119,685₩53,858
55% offGood American Oversized ShirtIndigo₩249,975₩99,990
60% offGood American Fitted Moto JacketBlack₩371,175₩148,470
60% offGood American Fuzzy Baby TeeBlack₩195,435₩58,631
70% offGood American Fuzzy CardiganBlack₩249,975₩99,990
60% offGood American Fuzzy CardiganFlax₩249,975₩99,990
60% offGood American Scuba Scoop BodyBark₩149,985₩59,994
60% offGood American Fuzzy Tank TopFlax₩149,985₩44,996
70% offGood American Heavy Cozy JumperIvory₩249,975₩112,489
55% offGood American Suiting Good 90S Pleated TrouserBlack₩265,125₩132,563
50% offGood American Poplin Hook & Eye CorsetBlack₩195,435₩78,174
60% offGood American Suiting VestBlack₩195,435₩58,631
70% offGood American Virgo Rib Half Zip BodyShort Bread₩280,275₩112,110
60% offGood American 90s Loose Drawstring Belt JeansIndigo₩248,989₩99,596
60% offGood American Good Curve Straight Step JeansIndigo₩262,165₩78,650
70% offGood American Cargo SkirtCanyon₩248,989₩99,596
60% offGood American Parachute PantFatigue₩204,199₩81,680
60% offGood American Baby T-ShirtWhite₩89,385₩40,223
55% offGood American Baby T-ShirtBlack₩89,385₩35,754
60% offGood American Bermuda ShortIndigo₩204,199₩81,680
60% offGood American Slim Fitted TeeFatigue Green₩104,075₩31,223
70% offGood American Committed To Fit JacketCloud White₩256,895₩77,069
70% offGood American Good Boy Twisted Slit JeansIndigo₩249,975₩99,990
60% offGood American Good Skate JeansGood Khaki₩209,469₩83,788
60% off