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Earl of East

Nestled in the bustling heart of East London lives a haven of calm, comfort and downright irresistible scents: Niko Dafkos and Paul Firmin’s Earl of East. Starting life as a market stall, the brand has expanded to four London locations offering skincare, homeware and signature hand-poured soy wax candles, guided by the philosophy that scent is our most powerful sense. With each product, Earl of East takes you on a journey—a Victorian townhouse, a moonlit garden, or a secluded woodland cabin—blending the magic of storytelling and memory with the transformative power of fragrance.

Thoughtfully designed and mindfully crafted in small batches, Earl of East’s products honour the planet as much as they indulge your senses. From the use of non-GMO soy wax to the fully-recyclable amber jars, sustainability plays a key role in the brand’s allure, ensuring your favourite fragrances don’t come at the cost of the earth. 

Spoil your senses with END.’s selection of Earl of East candles, bath salts, essential oils and home fragrance—handcrafted in London, but influenced by everywhere. The woody comfort of Smoke & Musk, the rejuvenating aromas of Onsen, the crisp, fresh linen of Laundromat (made in collaboration with END.)—each scent tells its own story.

The story continues, and it’s a real page-turner. Shop Earl of East at END. today.

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¥2620
¥9630
30 products
Earl of East Essential Oil Blend - Onsen10ML
¥3,325
Earl of East Essential Oil Blend - Shinrin-Yoku10ML
¥3,325
Earl of East Incense Cones - Sandalwood16 Cones
¥3,325
Earl of East Café Candle - Croissant300Ml
¥7,000
Earl of East Opulent Scent Pairing Companion Candle Set2 x 170ml
¥7,000
Earl of East Incense Sticks - Smoke & Musk16 Sticks
¥3,325
Earl of East Grounding Scent Pairing Companion Candle Set2 x 170ml
¥7,000
Earl of East Bath Salts - Onsen500G
¥5,075
Earl of East Soy Wax Candle - Shinrin-Yoku170g
¥4,375
Earl of East Bar SoapShinrin-Yoku
¥2,625
Earl of East Bar SoapOnsen
¥2,625
Earl of East Bath Salts - Shinrin-Yoku500G
¥5,075
Earl of East Café Candle - Iced Matcha300Ml
¥7,000
Earl of East Café Candle - Americano300Ml
¥7,000
Earl of East Café Candle - Milk Bun300Ml
¥7,000
Earl of East Café Candle - Hot Chocolate300Ml
¥7,000
Earl of East Incense Cones - Rose16 Cones
¥3,325
Earl of East Duo Gift Set - Smoke & Musk100ml & 170ml
¥7,875
Earl of East Duo Gift Set - Shinrin-Yoku100ml & 170ml
¥7,875
Earl of East Soy Wax Candle - Atlas Cedar170g
¥4,375
Earl of East Soy Wax Candle - Jardin De La Lune170g
¥4,375
Earl of East Soy Wax Candle - Onsen170g
¥4,375
Earl of East Soy Wax Candle - Smoke & Musk170g
¥4,375
Earl of East Incense Sticks - Atlas Cedar16 Sticks
¥3,325
Earl of East Incense Sticks - Flower Power16 Sticks
¥3,325
Earl of East Incense Cones - Sage16 Cones
¥3,325
Earl of East Incense Sticks - Strand16 Sticks
¥3,325
Earl of East Incense Cones - Strand16 Cones
¥3,325
Earl of East Shinrin-Yoku Hand Wash & Hand Balm Set2 x 300ml
¥9,625
Earl of East Nostalgic Scent Pairing Companion Candle Set2 x 170ml
¥7,000