SIR. Knitted Vests

Nikki Campbell and Sophie Coote weren't trying to reinvent the wardrobe when they founded SIR. in 2014. Living in Bali at the time, the pair were searching for clothes that felt right for the way they actually dressed: relaxed, effortless and versatile enough to move through the day without a second thought. When they couldn't find them, they made them.

Short for "Separates, Intimates and Ready-to-wear", SIR. has since become one of Australia's most recognisable fashion exports. Clean lines, confident simplicity and an unmistakably sun-soaked sensibility run through every collection, whether expressed through crisp tailoring, elevated denim or occasion pieces that never feel overdressed.

Clothes designed to be worn exactly as life unfolds around them. Shop SIR. womenswear below.