Men's Redefining The Classics

Every good outfit starts with the right pair of sneakers. From cutting-edge performance tech that’ll shave precious seconds off your PB, to iconic silhouettes that helped redefine street culture — this edit brings together the true classics, both old and new.

adidas’ sneaker archives are near impossible to rival, housing all-timers like the adidas Samba, the Handball and the Gazelle. And while the brand with the 3 stripes stays loyal to its original blueprints, it’s not afraid of making a few tweaks here and there; new colours, remixed materials and exaggerated forms keep things fresh season upon season. Nike’s impact can’t be understated either; the Swoosh has dominated on the court, the track, the streets, and beyond. We’ve handpicked some of the best styles from over the years, like the Nike Air Force 1, the resurgent T90 and all kinds of Air Max. German brand Puma isn’t short of a few classics either, with the motorsports-inspired Speedcat taking the top spot on the podium and the Palermo bringing back all the nostalgia of ‘80s terrace culture.

Boston’s very own New Balance joins the line-up too, delivering styles to suit every lifestyle. Whether it’s an early 2000s-inspired 1906 sneaker or the chunky 9060 sneaker that looks like it’s just arrived from the future, you can be sure that NB’s advanced comfort technology is working hard behind the scenes to keep every step cushioned and smooth. Looking to conquer the great outdoors? Take to the trails with Salomon and stay sure-footed with the high-traction sole, GORE-TEX protection and stabilising skeleton of the XT-4 or the Alpinway Advanced. Or, experience game-changing Swiss engineering on race day with ON Cloud sneakers — packed with CloudTec® foam for a responsive, high-speed ride. 

Cult favourites, fresh revivals, and future icons all in one place; the Redefining the Classics edit proves that good design never stands still.