Oakley Mens

Bold, technical, and unmistakably Californian, Oakley has been revolutionising performance eyewear since 1975 — gracing the faces of athletes, dads, and tastemakers alike. Founded by James 'Jim' Jannard, who moved from motorcycle grips into Oakley sunglasses, the brand built its reputation on science‑led design and its Prizm™ Lens technology, engineered to enhance colour, contrast, and detail.

Beyond eyewear, Oakley’s universe extends into technical apparel — outerwear, base layers, and field‑ready Oakley clothing built for unpredictable conditions. The Oakley Field Gear Line, once exclusive to Japan, has now arrived in the UK and at END., carrying early‑’90s DNA, durable fabrics, and performance‑oriented fits shaped for outdoor life. As one of Oakley’s first steps beyond eyewear, Field Gear Line leans into military‑influenced practicality, making it a natural companion to everything from Oakley glasses to sport sunglasses.

Explore Oakley glasses, clothing and more.