Story mfg. was founded in 2013 by Bobbin and Katy, built on the idea that clothing should be made slowly, thoughtfully, and with as little environmental impact as possible. The brand’s back story is rooted in craft: natural dyes, hand‑woven fabrics, and processes that favour patience over speed. Known for its relaxed silhouettes, embroidered details, and signature categories like chore jackets, wide‑leg trousers, and knitwear, Story mfg. clothing is shaped by community and collaboration.
Sustainability isn’t a tagline — it’s the method. Garments are made in India using organic fibres, plant‑based dyes, and traditional techniques such as hand‑looming and slow stitching. Every piece carries the brand’s ethos: clothing that’s engineered with care, optimism, and a commitment to doing things the right way.
