Daily Paper Mens

Founded in 2012 by Amsterdam‑raised childhood friends Jefferson Osei, Abderrahmane Trabsini and Hussein Suleiman, Daily Paper channels the trio’s African heritage into one of Europe’s most influential contemporary streetwear labels. What began as a passion project and cultural platform quickly evolved into a fully fledged brand, celebrated for its storytelling as much as its style.

Daily Paper menswear blends archival references, community narratives and modern design, resulting in ready‑to‑wear pieces with a distinctive rugged edge. Expect bold graphic t-shirts and Daily Paper jackets which often feature patches, emblems and typography inspired by the founders’ backgrounds, reinforcing the brand’s commitment to representation.

A recurring hallmark is the Maasai shield motif — a symbol of protection and nomadic spirit — which threads through collections. Daily Paper continues to expand its world through collaborations, community initiatives and design that feels both forward‑thinking and deeply grounded.