FOCUS ON: SUMMER WOMENSWEAR

As temperatures climb, the END. Summer 2025 womenswear edit captures the spirit of the season on a sun-drenched golf course - delivering a lookbook that reimagines warm-weather style through a fresh and playful lens.

Key pieces come to life through dynamic styling and unexpected pairings - think relaxed tailoring offset by sport-inflected staples - delivering a cohesive aesthetic that feels youthful, effortless, and distinctly summer-ready.

Women’s Summer 2025 Trends - Football-Meets-Fashion

Once strictly functional, sportswear has steadily cemented its role in the fashion world - and for Summer 2025, it continues to shape the direction of womenswear. The END. women’s edit highlights how the football-inspired aesthetic is evolving into a defining streetwear trend, balancing athletic influences with everyday wearability.

The fusion of sports and fashion continues to gain momentum this season, with the two worlds colliding in exciting new ways. adidas football jerseys and sports-inspired tops from BODE are effortlessly paired with shorts and mini skirts, while tech-forward sneakers from Maison Margiela draw inspiration from the football boot trend, completing the look with a contemporary, athletic edge. 

These pieces are styled alongside Peachy Den’s mini dresses and GANNI’s signature playful prints, creating a dynamic mix of sport-centric design and feminine silhouettes - tailored for life off the pitch.

Polish Meets Play: Refining the Preppy Look for 2025

The modern preppy look this season thrives on a high-low mix, blending classic pieces with unexpected contrasts. Pinstripe cotton shirting is paired with relaxed, baggy-cut Bermuda shorts for a balanced, effortless aesthetic. The season’s pastel yellow trend comes to life through key pieces from Samsøe Samsøe and Casablanca, adding a subtle pop of colour.

RIXO’s midi dresses, styled with Bass Weejuns loafers offering a fresh take on classic preppy style. Meanwhile, mini skirts and ankle socks meet ballerina inspired women’s sneakers, with PUMA’s Mostro and adidas Taekwondo Mei Ballet shoes tapping into the "sneakerina" trend.

Relaxing Summer Tailoring With Sneakers: The Perfect Match

Tailoring and sneakers, though an unexpected match, seamlessly come together this summer season. ST. AGNI’s tailored blazers pair perfectly with Samsøe Samsøe’s striped polos, striking a balance between polished and relaxed. adidas and Salomon's cult-classic sneakers anchor outfits, merging sportswear with refined tailoring, while silky co-ord sets layered over Hunza G swimwear effortlessly transition from beach to evening.