Sitting in the southern-most corner of the United Kingdom, a stone’s throw away from Land’s End, is St Ives. A coastal delight looking out over the Celtic Sea and boasting some of the mildest winters and warmest summers in the whole country, the small town in Cornwall is home to Liam Alvy and Boshka Grygoriew-Alvy, a creative couple who relocated to the idyllic beach-front town from the metropolis of London after visiting on holiday. Once a bustling fishing town, St Ives, like many coastal communities, has become a haven for those looking to escape the hustle and bustle of the city and opt for a calmer pace of life, to pursue their passions away from the dog-eat-dog nature of the country’s metropolises.
Having met in Leeds, both Liam and Boshka ended up working as tattoo artists, but their adventurous spirit has seen them venture into different realms of creative practice, with Liam opening St Ives’ only traditional tattoo studio, Tattoo Days, painting and exhibiting his work and Boshka creating handmade chainstitched embroidery pieces, painting and working as a meditation practitioner. “We were just over living in the city. We've been between Leeds and London since we met, so 15 years?” Liam reflected when asked about what the impetus was that led the couple to trade regular city life for rural, coastal living. Adding to her husband’s comment, Boshka offered further insight into St Ives’ appeal, “It's a magnet. It definitely pulls in artists and hippies and quirky people. And you get here, and you suddenly feel like it's okay to be weird.” It’s perhaps this sense of community and cultural freedom that positions places like St Ives as an alternative for creative people who are fatigued by the continued misnomer that in order to be creative, you have to live in London or at least in a big city.