NEW BALANCE X AURALEE XC72

22 May 2026

New Balance and Auralee reunite with two premium reworks of the footwear label’s XC72.

Top‑down view of the teal grey New Balance x Auralee XC‑72 sneakers against a white background.
Side‑angle views of the brown New Balance x Auralee XC‑72 sneakers on a white background.
Teal grey New Balance x Auralee XC‑72 sneakers, one resting on top of the other.
Side view of brown New Balance x Auralee XC‑72 sneakers.

Since the early days, New Balance has championed an approach to design rooted in understatement and refinement, often favouring a low-key take on colourways and a meticulous, premium stance on craftsmanship. In the short space of time since Auralee was founded in 2015, the label has quickly rose to become one of Japan’s most exciting emerging brands, largely down to its commitment to the very design codes shared by New Balance.

Side‑angle view of New Balance x Auralee XC‑72 sneakers, one brown and one teal grey, placed next to each other.
Side‑angle views of the teal grey New Balance x Auralee XC‑72 sneakers on a white background.

Their ongoing partnership is a celebration of premium craft and stripped-back aesthetics, with their latest collaboration being no exception to that. The collection comprises of two reworks of New Balance’s XC72, with one coloured in an earthy brown colourway, while the other is rendered in understated hues of teal and grey. The approach to materials is elevated, too, with a combination of leather and suede — in both hairy and smooth form — compounding the elevated look and feel.

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